Graphite Square

A heritage driven brand identity for a residential and commercial scheme in the heart of Vauxhall

Year

2021-23

Client

Savills / Angelo Gordon / Bmor

Project Type

Branding, Animation, Brochure

Role

Designer

Project Overview

Perfectly balanced

Graphite Square is a mixed-use development which is set to be a vibrant addition to an area synonymous with industrial heritage. Connected by a central public realm, the scheme will enrich the area and make Graphite Square a place that people can enjoy to live and work.

The Brief

To create a brand identity for a mixed-use development in the heart of Vauxhall.

The Solution

Taking inspiration from the site’s industrial past as an iron works and the harmonious nature of the site. Sharing a place that aims to balance work and life with a well connected and well-designed location.

The Brand

Graphite Square - CGI Imagery with monogram

CGI imagery, with monogram

Location

Graphite Square Animated logo

Animated Logo

Location

Graphite Square - Scheme Overview

Scheme overview

Location

The Brochure

Graphite Square - Location Spread

Location double page spread

Location

Graphite Square - Brochure Cover

Printed brochure

Location

Graphite Square - Summary Specification

Detail of the specification

Location

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